Welcome to my website!
Sign up for my newsletter
OK, if you’ve read my post on how blogging can help you find your authentic voice, you might think that now advocating for a podcast makes me a bit of a hypocrite. But hear me out! And I have a couple of qualifiers, too. If you’re really not comfortable at the idea of being recorded, then don’t push yourself. But […]
Read More
AI. Crowded marketplaces. No clear USP. Differentiating only on price. Customers don’t understand what you do. All of these things can be barriers to business growth and success. So how do you stand out? You have to be brave and be yourself. How to be Brave As a business owner, you’re already brave, even if you don’t think you are. […]
Read More
OK, they only way to get consistent with blogging is to sit down and write, upload and schedule posts on a weekly, fortnightly or monthly basis. But that’s not what you want to hear! Fortunately, there are things that you can do to make the process of consistent blogging easier. Let’s explore some of them here. Create a Routine for […]
Read More
In this episode of the Apple Cart, I’m joined by Susanna Reay to talk about how you can have more business sparkle. Susanna is an award-winning authority business mentor, author and speaker who brings creative, streamlined solutions into SMBs. Trained in both design and business strategy, she is able to decode complex ideas into profitable, scalable offers. Susanna is the […]
Read More
Ready to upset the apple cart of the traditional ways to do business? Let’s get to the CORE of your communications to find your ideal customers, biggest supporters and raving fans. How? With the CORE Approach. The CORE Approach is for anyone who wants to be disruptive, creative and different in business. But not just for the sake of it […]
Read More
In this episode of the Apple Cart, I’m joined by Amanda Webb to talk about how you can grow a modern business and some things you might want to try. Amanda calls herself an analytics geek and is based in the Republic of Ireland. She is a digital marketing ROI and analytics mentor, trainer & consultant and helps her clients […]
Read More
Regardless of the industry you’re in, you’re almost certainly operating in a noisy marketplace. Why? Because your peers and competitors are trying to stand out, get noticed and win customers. You need to do the same and get your unique voice heard. And the way to do that is through creating and publishing content. It doesn’t have to be a […]
Read More
In this episode of the Apple Cart, I’m joined by Laura Robinson to talk about building a comfy business that works for your life. Laura is a marketing and copywriting mentor for online business owners. She helps business owners to sell their online services, programmes, courses and memberships with ease, confidence and joy. She is also the author of The […]
Read More
In this episode of The Apple Cart, I’m joined by Kristina Adams to talk about her work as a novelist, a non-fiction author and content marketing, and the myriad ways to explore creativity. Kristina is the author of 18 novels, 3 books for writers, and too many blog posts to count. She publishes mother/daughter ghost stories as K.C.Adams. She also […]
Read More
Have you ever done a personality test? No, I don’t mean like in the back of Cosmo (showing my age!) or a Buzzfeed quiz to see which Friend you are (don’t lie – you know you’re not Phoebe). I’m talking about something that might reveal something more about you – like a rebel tendency. I mean a personality profile, which […]
Read More