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Today is my 90th and final blog! It’s been an interesting experience and it’s very satisfying to have done it. Sometimes it was difficult to come up with a topic, but I have to be honest and say I planned out as much as I could in advance. I also decided to include parts of my everyday life, to make […]
READ MOREAlthough I’ve been a writer for 18 years, being in business as a copywriter is still quite new to me. I’ve been working with a marketing company for the last few months to plan out my offerings and areas of expertise, and spent considerable time on my avatar (ideal customer). In the 21st century, a business needs to have a […]
READ MOREDid you make any resolutions last week, as the bells chimed or while you were feeling sorry for yourself the morning after? In the cold light of day are there any you would change or any that seem unrealistic? I mentioned a couple of things that I’m going to be focussing on in the first months of the new year, […]
READ MOREBeing a copywriter means that I generally work from home, but I often find myself at a client’s office or out and about at a networking event or travelling to and from a business meeting. Since I became self-employed I have become a bit obsessed with my smart phone and helpful apps. I have my personal and business emails set […]
READ MOREI posted a few days ago about how being self-employed means you can end up working more than you intend to, particularly in the run-up to Christmas. Although the day itself is over, we’re still officially in “festive season and our tree will stay up for another fortnight (more or less). It got me thinking, though, about how many of […]
READ MOREWhile being an employee can mean early submissions of holiday requests and disappointment at working between Christmas and New Year, being self-employed would suggest that you can finish whenever you like and start work again in January after a long break. The truth is often quite different. I was intending to finish work on 17 December this year, after the […]
READ MOREIt’s been a few years since I’ve been to a job interview, and I don’t know how I’d feel if I had to do one now. Early interviews were me and one other person, and then in later years, the norm seemed to be have a panel, which was always a little intimidating. From people I’ve spoken to, they’re often […]
READ MOREThere are good and bad points to working from home. You don’t face constant interruptions from colleagues and managers, but when you’re working on something less exciting than some of your work, endless cups of tea or chores suddenly become an appealing distraction, which can really impact productivity. When I’m working on a piece of writing for someone, I tend […]
READ MOREI know my parents read to me constantly from when I was tiny – some of our family catchphrases are lines from my favourite childhood books. My mum has a story about me “reading” out loud while sitting on the floor of a bookshop – I was making it up. I thought being a writer sounded exciting. I was fascinated […]
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If your business has been established for some time, you’ve probably got a website that you’re happy with which was set up early on. You may have used a developer to put the content together while building the site, or maybe you did it yourself. While there’s nothing wrong with this, it can be worth having your website content reviewed, […]
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