Content Repurposing: How it Helps B2B Companies

I meet a lot of business owners who struggle to see the benefits of content marketing, social media and content repurposing, particularly those in more traditional industries. There’s a feeling that it’s a fad, or doesn’t apply to them, because they’ve always got clients through word of mouth. Unfortunately, you can no longer just market…

Read More

7 Ways to Repurpose Your Blog Posts

Once you’ve written, optimised and published your blog post, you want as many people to read it, or consume the information in some other way. Here are seven ideas for reusing your blog posts to share the content as widely as possible. What to do with Old Blog Posts The first thing to do is…

Read More

Creating New Blogs from Old Posts

If you’re struggling to find ideas for new content, one of the best resources is your own archive of blogs. Reinvigorating an old post, or using one of your most popular blogs, is an easy way to build up more content and to further demonstrate your knowledge. Make the Most of Your Best Blogs Take…

Read More

Five Tools for Content Repurposing

Once you know which platforms your customers use and where you need to share content, you’ll need the right tools. These will vary, of course, but there are some that it’s worth having now, even if you don’t use them straight away. There are also tools to help you with your content repurposing. We’ll assume…

Read More

Five Tips for Content Repurposing

Now you know what content repurposing is (click here if you’re not sure), you need to be well prepared for when you start. Here are five tips to help you get started. Put Time Aside for Content Repurposing Like your other marketing activities, you need to make space in your diary to look at how…

Read More

What Content Repurposing is and How it Helps Business

Content repurposing is a way to share a piece of content (usually a blog, but not always) you’ve already published in one format in a different style or on another social platform. Businesses with an online presence know that they have to constantly provide new, engaging content to attract and retain customers, but this is…

Read More

How Content Repurposing Could Help Your Business

Businesses with an online presence know that to find new customers and maintain relationships with those they already have, they need to constantly provide new, engaging content. Producing this is time consuming and it’s hard to come up with original ideas all the time. Content repurposing is a way to share a blog you’ve already…

Read More