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marketing

Content Marketing for Consultants

If you run a marketing, PR or communications consultancy, you’re probably already creating content for your business. But you may not be as consistent or strategic as you could be. Here are five reasons why it’s worth you investing time and effort into creating content. Content Shows Your Customers You Know Your Stuff This is probably obvious, but if you […]

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Self Publishing a Book: Marketing Part 1

Publishing a book yourself is great, because you have control of when and how it’s released, set the price and sell it internationally without having to wait for distribution rights. However, without a traditional publishing deal it can be harder to find a readership beyond your immediate acquaintances. Here are some pointers to get you planning ahead and maximising sales […]

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