Posts Tagged ‘blogging’
Why You Should Look for Writing Inspiration in Unexpected Places
Our front room is full of books. Organised alphabetically and by genre on the black Billy Bookcases so we can find what we want easily. A visitor was once taken aback and somewhat disturbed by them all. Then they said: “Oh, but you’re a writer. That’s why you’ve got so many books.” I looked at…
Read MoreThe Pros and Cons of Speech to Text vs Human Transcription Services
I was delighted to be approached by Take Note for a guest blog spot. The post below examines the pros and cons of speech to text tools, and why you may want to use a person for transcription. As of late, speech to text software, also known as automatic voice recognition (ASR), has expanded…
Read MoreHow to use Your Skills in the Content Marketing World
Working in Content Marketing Working in content marketing is a collaborative process, because you need to really understand your customer’s offerings. You get to work with small businesses or individuals to understand what it is they really want to say and help them to get that message across. If you’re good at talking new people…
Read MoreHow to Create Great Organic Content for Your Business
What is Organic Content? Organic content is anything you create and share online but don’t pay to have it boosted or distributed. Your audience finds it naturally, engages with it and shares it for you. In this post, we’re looking at some examples of how you can quickly and easily create your own organic content…
Read MoreContent Writing – Top 10 Tips to Help You Start
Struggling to know where to start with writing content for your business? Here are 10 tips to help you: Be authentic, be you: People buy from people they know, like and trust. Don’t be afraid to put some of your personality into your writing so people can get to know you better It doesn’t have…
Read MoreHow to Make Time for MSP Content Creation
Anyone who’s self-employed finds it a challenge to do everything they need to keep their business running, and because client work takes priority, followed by admin, accounts and meetings, marketing your MSP can easily slip down the to-do list. So how do you find the time to create content? Content Calendar A content calendar is…
Read MoreHow to Create More Content for Your MSP
I’d always recommend blogging for people starting out with content marketing, because you don’t need any specialist equipment and you can get started quickly. However, lots of people don’t enjoy writing, and many prefer to consume information in other forms than written content. So, how can you offer different types of content for your MSP…
Read MoreHow to use Complex MSP Terms for Successful Content
We’ve already said that using jargon and industry-specific terms in your MSP content can be off-putting for your readers, who may not be familiar with them but assume that they should, and feel embarrassed because of it. However, you do need to explain to your customers exactly what the services you offer can do and…
Read MoreHow to Give Your MSP Audience Content They Want
The key to content marketing success for an MSP (managed service provider), as with any other business, is also the biggest challenge – consistency. Once you’ve answered your customers’ questions, what do you do next? How do you keep writing or creating content for people who will hopefully become customers? You have to give…
Read MoreContent Marketing: 9 Ways to Think About it
The words ‘content marketing’ often worry people, because they can’t see how it applies to their business, particularly in more traditional industries. There’s also a perception that it’s just a fad, and not a way to build meaningful relationships with customers. To help you think about how it might be of benefit to you, I’ve…
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