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Frequently Asked Questions
Why a three month retainer?
The key to content marketing success is consistency. Three months gives you 12 blogs, which is a great way to get started with creating regular content, and you should see an increase in web trafiic.
The retainer means you know you've got the blogs coming and they're ready to use straight away.
Why written content?
Even in the digital world, people still look for the written to give them the information they need in a clear, easy to understand way.
Weekly blogs means that website visitors see you're active and sharing your knowledge and ebooks are a good way to repackage that information. You can also share the latest blogs in your newsletters.
Lead magnets can be given away for free or used as an upsell to encourage people to buy more from you.
How does the interview help?
First of all, it gives us a chance to talk about the theme for the month, the blog topics and the key points to include.
Secondly, it allows me to get to know your tone of voice and to convey that in the written word.
What about project work?
I do work on a per-project basis. You can also combine several of my services, either for a short-term project or to build your own retainer package.
What if I need something else?
No problem! If there's something else you'd like to include that's not listed in these packages, let me know and I'll add it in if I can.
What if I need more support with content marketing?
No problem! If you're new to content marketing, I can help you work out your strategy. If you've been creating content for a while, I can help you make the most of what you've got.
Blogs and lead magnets are just a part of what you can create. I can also recommend trusted colleagues to help with branding, photography, videos and podcasts.
Why work with me?
I don't have a tech background, but that's an advantage. Most MSP customers aren't within the industry, so they need products and services explained clearly, which is where I come in.
Over the last two years I've invested in developing my knowledge and understanding of the industry, attending events, listening to podcasts and talking to many IT and MSP business owners to learn about their challenges.